Why the Best Designers Don’t Care About Being Perfect

Human beings consistently struggle with perfectionism — the idea that everything we do has to be right on the first try, or else we have failed.

Consciously, we know better. We realize that perfectionism causes more problems than it solves. Even so, creative professionals still have trouble putting “good enough” into practice.

12 Personalized Email Examples You Can’t Help but Click

If you’re anything like most people, you can probably rattle off 100 different things you’d rather do than dig through your inbox.

It starts to feel like a chore, because what’s in there isn’t very interesting. In fact, only 21% of consumers reported that they’ve received a memorable promotional email in the past two months, according to a study by Litmus

How to Establish an Instagram Aesthetic: 10 Brands Doing It Right

Since 2010, Instagram has garnered more than 500 million users, 4.2 billion daily likes, and more than 95 million photos and videos posted per day. Brands who take advantage of this unique social media platform often find that the level of exposure that Instagram gives them is unprecedented.

But creating a successful, branded Instagram account requires more than just pretty images.

How to Establish an Instagram Aesthetic: 10 Brands Doing It Right

Since 2010, Instagram has garnered more than 500 million users, 4.2 billion daily likes, and more than 95 million photos and videos posted per day. Brands who take advantage of this unique social media platform often find that the level of exposure that Instagram gives them is unprecedented.

But creating a successful, branded Instagram account requires more than just pretty images.

How to Re-Engage Cold Prospects and Win More Business for Your Agency

I’ve always been surprised by how many ad agency executives ignore their own network of contacts. Somehow, between servicing current clients and chasing after new prospects, these valuable contacts get taken for granted.

How to Re-Engage Cold Prospects and Win More Business for Your Agency

I’ve always been surprised by how many ad agency executives ignore their own network of contacts. Somehow, between servicing current clients and chasing after new prospects, these valuable contacts get taken for granted.

4 Helpful Tools for Organizing Your Social Media Calendar

What do cross-country road trips, wedding speeches, and social media marketing have in common?

You could wing all three, but it’s probably better to have a plan for what direction you’re heading — especially when it comes to your social media content strategy.

4 Helpful Tools for Organizing Your Social Media Calendar

What do cross-country road trips, wedding speeches, and social media marketing have in common?

You could wing all three, but it’s probably better to have a plan for what direction you’re heading — especially when it comes to your social media content strategy.

How Credit Unions Can Use Blogging to Attract More Members

How Credit Unions Can Use Blogging to Attract More Members