Back-to-school season is here, and it’s bigger than ever. In the U.S., 17.2% of the entire year’s retail sales happen during back-to-school shopping. That’s a cool $828 billion dollars annually.
But, there’s a big way that the back-to-school season differs from the holidays – discounts. 46% of shoppers said that price is one of their main deciding factors for purchasing, and almost 10% of shoppers said their purchases were 100% influenced by deals.
![A Simple Guide to Building a Successful Loyalty Rewards Program [Infographic]](http://cdn2.hubspot.net/hubfs/53/customer-loyalty-programs.jpeg)
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
Did you know that the top 20% of your current customers contribute 70% of your total sales? How about that keeping a customer costs 3–10X less than acquiring a new one?
There’s a lot to love about customer loyalty programs, from higher retention rates to the likelihood they’ll spread the word about your business with their friends. The key to a successful loyalty program is offering actual value to your customers.
When every new knick-knack on the block is labeled “disruptive” within an hour of its launch, how do we know if something actually breaks new ground?
When every new knick-knack on the block is labeled “disruptive” within an hour of its launch, how do we know if something actually breaks new ground?
