How Brands Can Cash in on the “Joyconomy”

Let’s face it, we could all do with a little lighthearted fun once in a while. 

Social Impact Done Right: Why Nike and Dove Are Teaming Up to Advocate for Girls Sports

We recently discussed whether or not consumers want brands to make social statements with our sister publication, The Hustle. The main consensus is instead of making broad social media statements, consumers want brands to make tangible changes to improve broader communities.

11 Skills You Need in the AI Era [Data + Tips]

“Will AI steal my job?” For the last few decades, this question has been on the lips of nearly every working person — from baristas in coffee shops to project managers in decacorn companies. The launch and impact of ChatGPT in November 2022 added fuel to the fire and has made this conversation more popular than ever.

11 Skills You Need in the AI Era [Data + Tips]

“Will AI steal my job?” For the last few decades, this question has been on the lips of nearly every working person — from baristas in coffee shops to project managers in decacorn companies. The launch and impact of ChatGPT in November 2022 added fuel to the fire and has made this conversation more popular than ever.

Should your brand be on Threads? What to Consider Before Signing Up

Threads launched in the summer of 2023 and was almost immediately dubbed the “Twitter Killer” and was projected to be a strong competitor to the newly named X (formerly Twitter).

Should your brand be on Threads? What to Consider Before Signing Up

Threads launched in the summer of 2023 and was almost immediately dubbed the “Twitter Killer” and was projected to be a strong competitor to the newly named X (formerly Twitter).

10 User Generated Content Campaigns That Actually Worked [+Expert Insights]

User-generated content (UGC) has become increasingly important over the past few years. 

10 User Generated Content Campaigns That Actually Worked [+Expert Insights]

User-generated content (UGC) has become increasingly important over the past few years. 

Can Artificial Intelligence Write Better Email Subject Lines Than Humans?

Can AI write a better subject line than an actual person? Probably. Brands like JOANN have had a 10% increase in email open rates, all thanks to AI.

Can Artificial Intelligence Write Better Email Subject Lines Than Humans?

Can AI write a better subject line than an actual person? Probably. Brands like JOANN have had a 10% increase in email open rates, all thanks to AI.