In the last six years, I’ve done more than 100 pitches all across this country.
I’ve enjoyed many victories, including raising $30 million in venture capital from institutional investors. But I’ve also suffered some defeats — it would be just awesome if I never see another rejection letter.
Marketers spend a lot of time trying to nail down abstract concepts. They’re tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand’s identity in a neat, tidy, and most importantly, interesting way.
Marketers spend a lot of time trying to nail down abstract concepts. They’re tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand’s identity in a neat, tidy, and most importantly, interesting way.
Marketers spend a lot of time trying to nail down abstract concepts. They’re tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand’s identity in a neat, tidy, and most importantly, interesting way.
Marketers spend a lot of time trying to nail down abstract concepts. They’re tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand’s identity in a neat, tidy, and most importantly, interesting way.
“Everything’s already been thought of.”
“I don’t even know where to start.”
“I’m just not a creative person.”
We’ve all had those frustrating moments — when when we’re expected to come up with a brilliant new idea, but no matter how much we squint at our computer screens, we just can’t seem to think of anything good.
