19 SEO Tips Straight From the Mouths of HubSpot’s SEO Team

HubSpot’s monthly blog traffic flattened in 2017, and the culprit was relying on our intuition to determine our audience’s preferences. We pivoted to organic search, which generated most of our traffic and propelled us past the plateau.

In this post, we’ll outline the organic strategy that fueled our traffic boost and essential research insight and tips from SEO experts.

14 Best Video Editing Software Tools for YouTube

People watch almost 5 billion videos every day on YouTube. It’s no wonder content creators choose this channel to share their ideas, products, and skills — they know there’s potential to earn a great following and potential customers. Given the multitude of videos that live on the platform, it’s important to make yours stand out if you want the same.

How to Create a Pinterest Pin Your Followers Will Flock To

When you first join Pinterest, pinning seems simple. You upload an image and a link to a board you have, and voila — you’ve got a pin. The fervor sets in and you begin to pin all the things you can find: photographs, infographics, logos, icons. As long as it’s an image, it gets pinned.

But if you’re trying to grow your business through Pinterest, that strategy won’t help you at all.

13 YouTube Description Templates That Have Helped Our Videos Go Viral [+ Examples]

With 2.5 billion active users, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube descriptions (both channel and video) can help you increase your chances of discoverability and reach more people.

30+ Remarkable Twitter Statistics to Be Aware of in 2023

Twitter is among the most popular (and powerful) social media networks. How you leverage the platform depends entirely on how its members use, follow, post, and interact with what they care about. Luckily, there are new statistics to make your social media marketing decisions more manageable.

23 Remarkable Twitter Statistics to Be Aware of in 2019

Twitter is one of the most popular (and powerful) social media networks around, and businesses everywhere are smart to continue using and innovating on it.

But how you use Twitter depends entirely on how its members use, follow, post, interact with, and hashtag the things they care about. Luckily, we curated some Twitter statistics to make your decision easier.

How to Build Up Your Work-Life Balance Muscle, According to Nestlé’s Chief People Officer

In recent years, viewpoints have shifted on the concepts of “having it all” and “juggling work and life.” We’ve come to recognize no one has it all, day in and day out; we may strike a healthy balance one week and find ourselves a bit lopsided the next. In other words, the battle for balance is ongoing. That’s why we have to build up what Judy Cascapera, Nestlé USA’s Chief People Officer, calls “the balance muscle.”

What Are Direct Costs & How Do They Differ From Indirect Costs?

It’s surprisingly inexpensive to start a business today — as little at $5,000, reports Fortunly. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.

Direct Costs, Explained in 600 Words or Less [With Examples]

It’s surprisingly inexpensive to start a business today — as little at $3000, according to the Small Business Administration. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.

Before research and development, and before you even rent an office space, you might want to know how much money you’ll need to make your product. These are your direct costs.

Direct Costs, Explained in 600 Words or Less [With Examples]

It’s surprisingly inexpensive to start a business today — as little at $3000, according to the Small Business Administration. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.

Before research and development, and before you even rent an office space, you might want to know how much money you’ll need to make your product. These are your direct costs.