A business directory is an online list of businesses within a particular niche, location, or category. One way local businesses can get found by online searchers is through inclusion in business directories.
Today, Google is inserting itself between consumer and local business websites much more often.
You need look no further than Google My Business conversion points, AMP, and featured snippets for proof.
So it makes sense to get your local business information into the places people are already going to find businesses like yours, rather than simply hoping they’ll find you in search results.
UI, which stands for User Interface, is every visual element a user might interact with on a technological device, including the computer itself, as well as apps and websites. Nowadays, UI typically relates to a user’s experience interacting with a web page, video game, or TV interface, and primarily pertains to the alignment of buttons, scroll bars, icons, and logos.
A few months ago, I struggled with creating effective email copy, despite following best practices. But once I dove deep into market research, everything changed. Based on my findings, I used our customers’ own words and pain points in our messaging. This resonated deeply and led to increased reply rates and conversions.
Today’s buyers hold all of the power when making a purchasing decision. You’re also likely aware that they’re doing some of their research online.
But have you really adapted your marketing plan to match the way today’s customers shop and buy?
Today’s buyers hold all of the power when making a purchasing decision. You’re also likely aware that they’re doing some of their research online.
But have you really adapted your marketing plan to match the way today’s customers shop and buy?
When I set out to build an email list from scratch for MarketingIdeas.com, I didn’t have a product. No pricing page. No polished brand. Just a one-liner and a waitlist.
Did you know it costs five times more to attract a new customer, than to keep an existing one?
In the Cascade Mountains of Southern Oregon, there sits a volcano with no peak. But what takes the place of a billowing summit isn’t a barren crater — it’s an electric blue lake, surrounded by pine trees and the jagged remains of the volcano’s collapsed mouth, which crumbled during an eruption almost 8,000 years ago.
This place is called Crater Lake. It’s considered one of the most beautiful national parks in the United States. It’s also where Justin Champion, a Content Professor at HubSpot Academy, spent his work day last Thursday.
In the Cascade Mountains of Southern Oregon, there sits a volcano with no peak. But what takes the place of a billowing summit isn’t a barren crater — it’s an electric blue lake, surrounded by pine trees and the jagged remains of the volcano’s collapsed mouth, which crumbled during an eruption almost 8,000 years ago.
This place is called Crater Lake. It’s considered one of the most beautiful national parks in the United States. It’s also where Justin Champion, a Content Professor at HubSpot Academy, spent his work day last Thursday.
It’s easy to think of commuting as a total waste of time. When you’re standing on the train platform or waiting at a traffic light, every minute that ticks by can seem like a minute lost from an already jam-packed day at work.
But there’s good news for those of you who wish you could spend that time more productively.
