By now, you’ve probably heard video marketing is a powerful tool for generating leads and capturing new customers.
So why aren’t you using it yet?
If you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing.
But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things — like a camera and editing software.
If you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing.
But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things — like a camera and editing software.
Perhaps one of the most challenging parts of making an impact on social media is coming up with something profound to say, especially in a 280 character Tweet. Crafting one often leaves us staring blankly at that little blinking cursor, hoping for a way to rephrase the Tweet to let up some characters for an image, a link, or that ever-essential hashtag.
Direct mail regularly gets a bad rap as an exclusively outbound-focused tactic that doesn’t keep up with the ways buyers want to consume content.
Perhaps one of the most challenging parts of making an impact on social media is coming up with something profound in 140 characters. That’s right; I’m talking about the tweet.
A tweet is short, sweet, and to the point.
Direct mail regularly gets a bad rap as an exclusively outbound-focused tactic that doesn’t keep up with the ways buyers want to consume content.
Two threads on Hacker News recently have shed light on the utter failures of leadership in tech. The first was an honest question: “Women in tech, how do you find non-toxic work environments?” The second was in response to an article, “Why Good People Leave Large Tech Companies.”
Two threads on Hacker News recently have shed light on the utter failures of leadership in tech. The first was an honest question: “Women in tech, how do you find non-toxic work environments?” The second was in response to an article, “Why Good People Leave Large Tech Companies.”
For most of us, digital forms a significant part of our overall marketing strategies. Consumers and businesses alike are almost always online and on the go, so you want to be able to reach them wherever they are.
