It might be an unpopular opinion, but I do believe that having tons of great ideas isn’t always a good thing.
There just isn’t enough time in a single day to tackle all of them — let alone while also doing your day job. So how do you choose just one — and once you do, how do you make time to work on it, and see it through to the end?
It’s an understatement to say that video is important to a successful marketing strategy. 92% of marketers report that videos give them a positive ROI.
It’s one thing to write great content, but it’s another thing to get it read and ranked — which is where nailing the title comes in.
Titles are what sell the content. They represent it in search engines, in email, and on social media. It’s no surprise, then, that some of the most common questions we get concern crafting titles.
When you already have a well-established business and need a business plan, it’s usually not difficult because you know everything inside out.
When I need to have a very productive day, I tell myself it’s going to be easy.
I’ll just wake up early, grab a big cup of coffee, and then begin powering through my to-do list. Maybe I’ll break for a meal, or a stretch, or a quick conversation with a coworker. But I’ll truck on, energy unwavering until bedtime, where I’ll promptly fall asleep for eight, wonderful, uninterrupted hours of sleep.
I ran my first experiment in influencer marketing in middle school. My mom had bought me a pair of practical (her words) but hideous (my words) sneakers — and insisted I wear them to gym class.
We’ve all had days where we struggle to get out of bed and start our day or when we’re pushing through fatigue to execute a crucial project.
From logos, posters, magazines, product packaging, and ads, we see graphic design at work every day.
Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. We transform, if it’s even imaginable, into even bigger geeks than we normally are, squealing with the excitement typically reserved for iPhone launches and new seasons of Netflix series. But alas — this glee is caused by software we use every day at work, and will eventually get to share with other marketers.
There are few things I look forward to more every year than the release of Mary Meeker’s Internet Trends Report.
It’s clear, it’s visually interesting, and most importantly, the results are always fascinating — with tremendous implications for marketers.
