How to Use Medium: A Beginner’s Guide to Writing, Publishing & Promoting on the Platform

What do the White House, Sports Illustrated, and my cousin Jimmy all have in common?

They all publish content on Medium.

For the White House, that content includes State of the Union addresses and policy announcements. Sports Illustrated, meanwhile, manages a sports news publication called The Cauldron.

9 AI Tools to Streamline Your Social Media Strategy

Did you know that more than 42% of the world population is on social media?

With a growing number of people connecting to social networks, having a social media strategy is vital to your digital marketing success in 2019.

Ecommerce Conversion Rates Across Industries (And How to Raise Yours)

Ecommerce is the ultimate optimization puzzle — from individual product pages to filtering mechanisms to your checkout sequence, every choice you make has the potential to have a massive impact on the sale of a given product.

What Is Content Seeding & How Does It Work? [Examples]

Every summer, I start a vegetable garden. I purchase seeds, plant them in various places in my backyard, tend to them, and with the help of the right weather conditions, help them grow. Why am I talking about gardening on a marketing blog?

Social Media Impressions vs. Reach: What’s More Important?

Let’s talk about social media metrics.

When counting engagement, there are two terms you should know: reach and impressions.

Social Media Impressions vs. Reach: What’s More Important?

Let’s talk about social media metrics.

When counting engagement, there are two terms you should know: reach and impressions.

23 Witty Grammar Jokes & Puns to Satisfy Your Inner Grammar Nerd

Have you ever cringed at a “Got Milk?” ad? Feel a strange sense of pride when you find a typo in a reputable book? Did you secretly (or not-so-secretly) love making syntax trees in school?

Then you might just love these grammar jokes as much as we do. Here are a few of our favorites — share yours with us in the comment section! 

5 Ways Visual Search Will Change the Way You Market

Hubspot’s recent List of Marketing Statistics for 2019 identified an unmistakable trend — the importance of visual content on social media.

How to Write an Ecommerce Business Plan [Examples & Template]

You know the feeling of having a great idea, a brilliant view of how it’ll work, but no idea of where to begin to execute it?

The Key Difference Between Multivariate Testing & A/B Testing

There’s seemingly no end to the things you can test in your marketing, and if you’ve laid a solid framework for your inbound marketing programs, now’s a great time to start optimizing and making what works pretty well work amazingly well . And the best way to get started is to conduct some A/B tests !

12345