9 Valentine’s Day Marketing Campaigns to Inspire You


Love, flowers, chocolate, bla bla bla …

Where are the marketing results?!

7 Email Cadence Best Practices for Better Email Marketing Campaigns

By 2022, an estimated 330 billion emails will be sent and received each day — making it one of the largest digital communication channels.

How HubSpot Uses Long-Form Video to Build a Brand

Nowadays, video is an undoubtedly powerful marketing tool — in fact, 85% of businesses use video for their marketing efforts, and 88% of video marketers report that video gives them a positive ROI.

Is A Media Mix Right for Your Brand?

Undoubtedly, your marketing team uses a variety of mediums to execute your marketing messages on a daily basis. In fact, I’m willing to bet a typical campaign includes at least three.

What You Need to Know About Creating a ‘Do Not Reply’ Email


During my summer break in 2009, I was sitting on my couch, watching Disney Channel, and eating a snack — chips and salsa to be exact.

Well, chips and a one gallon Tupperware full of my aunt’s famous spicy salsa.

While I’m watching TV, all of a sudden, I accidentally drop the entire gallon of cold salsa on my lap.

4 Marketing AI Predictions for 2020, According to Experts

According to Gartner, 80% of technology will be built on an AI foundation by 2021.

5 Facebook Video Stats You Need to Know in 2020 [Infographic]

Video marketing is now one of the core pillars of content strategy. It’s an incredibly powerful means of communicating your brands identity and values, while building rapport and more meaningful relationships with your customers and prospects.

500 Atlassians Worked Remotely for a Week — Here’s What We Learned

Like most companies, Atlassian has a mixture of people who are working from home full-time (like me) and those who grab an ad-hoc day when the plumber is coming or they can’t stop sneezing. But our collective WFH muscles got a major workout recently when 500 of us went remote during the week-long gap between moving out of one office space and into another.

Super Bowl Ads Were Short This Year: Here’s Why That Worked

Each year, it seems like most of the Super Bowl is consumed by ads.

But this year, when the Super Bowl ended before 10:30 PM EST, some big-game party-goers wondered, “Were there fewer ads this year?”

Event Invitation Emails: How to Create One that Rocks

Running a successful event can be stressful, especially when you have so much to coordinate, including the agenda, the venue, and the speakers