Deep research in content marketing: Using ChatGPT, Gemini, and Perplexity for strategy

 

Since late 2024, major players in the chatbot game have been rolling out a deep research feature designed to provide what they call “expert-level analysis.”

Behind the Viral Post Generator: How I reverse-engineered LinkedIn virality (and went viral myself)

LinkedIn is full of narcissists, and I have the data to prove it.

Behind the Viral Post Generator: How I reverse-engineered LinkedIn virality (and went viral myself)

LinkedIn is full of narcissists, and I have the data to prove it.

What you’re doing wrong in your marketing emails [according to an email expert]

One of the hardest parts of our three-lesson format is deciding what NOT to include, and a lot of really useful advice is gathering dust in my Google Drive.

What you’re doing wrong in your marketing emails [according to an email expert]

One of the hardest parts of our three-lesson format is deciding what NOT to include, and a lot of really useful advice is gathering dust in my Google Drive.

Turn customers into community members — how community transformed the Gymshark experience

My transformation from serving customers to nurturing a community didn’t happen overnight. It started with a crisis. Gymshark’s infamous Black Friday 2015 catastrophe happened during my first week: Our website crashed on one of the busiest shopping days of the year.

Turn customers into community members — how community transformed the Gymshark experience

My transformation from serving customers to nurturing a community didn’t happen overnight. It started with a crisis. Gymshark’s infamous Black Friday 2015 catastrophe happened during my first week: Our website crashed on one of the busiest shopping days of the year.

These AI workflows can 10X your marketing productivity [+ video]

Time is money in marketing, so why not use AI workflows to boost productivity? I spoke with some of my colleagues at HubSpot, and they say they’ve found workflows that maximize their productivity, save time, and act as the perfect automated assistant.

These AI workflows can 10X your marketing productivity [+ video]

Time is money in marketing, so why not use AI workflows to boost productivity? I spoke with some of my colleagues at HubSpot, and they say they’ve found workflows that maximize their productivity, save time, and act as the perfect automated assistant.

OpenAI secretly launched a sales agent — here are the details

In February, OpenAI gave a two-minute demonstration at a private event in Tokyo. The demo didn’t stay quiet for long. It set off a firestorm in the sales industry.

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