Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.
Happy fall, MiM-ers! Grab your pumpkin-spiced latte, settle in with Noah Kahan’s Stick Season, and get ready to hear from a paid marketer who’s all-in on influencers, storytelling, and AI-targeted ads.
Over the last decade, I’ve helped set and track marketing goals for B2B businesses of all kinds — And I’ve come to think of them more as destinations.
Over the last decade, I’ve helped set and track marketing goals for B2B businesses of all kinds — And I’ve come to think of them more as destinations.
When I first heard how HubSpot’s YouTube team bumped one channel’s views up by over 400%, I begged for permission to share the story. (I’m not above debasing myself on your behalf.)
When I first heard how HubSpot’s YouTube team bumped one channel’s views up by over 400%, I begged for permission to share the story. (I’m not above debasing myself on your behalf.)
The biggest topic on everyone’s minds this year at INBOUND was the same as last year: AI. But the nature of the conversation has changed.
The biggest topic on everyone’s minds this year at INBOUND was the same as last year: AI. But the nature of the conversation has changed.
Here’s a real story. Upon writing this piece, I tried to set up a PPC campaign on a whim with no plan or clue (practicing on my friend’s small business—oops). I just set the budget and let it run. Was it good? I’ll leave it up to you.
