Getting Inbound Buy-In from Your Media Sales Team

Any marketer will tell you: happy salespeople are the currency of a job well-done. When you bring awesome leads to your account reps, you make their jobs infinitely easier. Instead of weeding through mismatched prospects, they can focus on closing deals with solid fits. This efficiency is especially important in the media world where established sources of revenue are waning, and publishers are needing to get creative in how they’re keeping their businesses alive.

The 10 Most Common Interview Questions (And How to Answer Them Perfectly)

Where do you see yourself in five years?

That question is, as HubSpot recruiter Emily MacIntyre puts it, “so boring.” 

But love ’em or hate ’em, those tried-and-true interview questions still make their way into even seasoned interviewers’ candidate conversations.

Struggling With Impostor Syndrome? 9 Ways to Deal With It (Before It Hinders Your Success)

“I got lucky.”

“I don’t belong here.”

“I’m a fraud, and it’s just a matter of time before everyone finds out.”

31 of the Best Office Pranks & Practical Jokes to Pull on Your Work Buddies

Thanks to the TV show The Office, many of us have heard of the classic “stapler in Jell-O” trick. But what other, less conventional pranks are out there to add some color to an otherwise average day at the office?

We asked our friends and combed the internet for more examples of some of the funniest office pranks, and pulled together this list to serve as inspiration for your own work pranks.

An Introduction to Marketing Psychology: How to Use Human Behavior to Make More Informed Decisions [Free Ebook]

How often do you take a step back from your day-to-day job to ask “why?” 

5 Emails Your Association Should Send to Increase Memberships

International Communication Tips: How to Have Better Conversations With People All Over the World [SlideShare]

Today, the world is more connected than ever before. If you need to quickly reach someone who isn’t nearby, you simply fire off an email, instant message, or social post, and you’ll likely receive a response within minutes. 

That’s where things might get tough. Even though we can reach each others quickly and easily, you may still face some communication challenges.

How I Paid for My Christmas Presents and How It May Be Ruining Consumer Trust

This year’s Christmas was a huge success for me on a number of different levels. Not only did I check everyone off my list with at least one heart-felt present but I was also able to do it for next to nothing. But how?

Want to Be Less Awkward Around Your Boss? Try These 11 Tips

Ever misjudge a hug for a handshake and wind up trapped in some sort of unforgivable in-between? I have.

Ever stumble your way through a few floors of elevator small talk, only to regret 99% of what you said upon returning to your desk? Yup. Guilty of that, too. 

How Much Money Should You Be Making? [Infographic]

We’ve all wondered it before. Maybe we’ve Googled in hope of finding an answer. Maybe we’ve asked someone for help. Maybe we’ve just worried in silence.