How to use AI tools in your Instagram strategy: Tips from HubSpot’s global head of brand marketing

For anyone struggling with using AI in Instagram marketing, now is definitely the time to learn. Nearly half of the marketers we surveyed for our 2025 State of AI Marketing report said they’re already using AI for social media, with 49% using it for text-based social content and 47% for video/audio-based content.

How to use AI tools in your Instagram strategy: Tips from HubSpot’s global head of brand marketing

For anyone struggling with using AI in Instagram marketing, now is definitely the time to learn. Nearly half of the marketers we surveyed for our 2025 State of AI Marketing report said they’re already using AI for social media, with 49% using it for text-based social content and 47% for video/audio-based content.

AI avatars are already here, and these are the trends I’m most bullish on

As the founder of AI newsletter Mindstream, I’m constantly thinking about scale, especially when it comes to content. For me, video was the bottleneck. I wanted to show up consistently, but I didn’t want to spend hours filming, editing, or setting up gear. That’s what led me to explore AI avatars.

AI avatars are already here, and these are the trends I’m most bullish on

As the founder of AI newsletter Mindstream, I’m constantly thinking about scale, especially when it comes to content. For me, video was the bottleneck. I wanted to show up consistently, but I didn’t want to spend hours filming, editing, or setting up gear. That’s what led me to explore AI avatars.

Here’s how to prove marketing’s pipeline value & revenue impact to your CFO

Chief Financial Officers (CFOs) are wired to want proof, not promises. While we marketers light up at impressions, and engagement — excuse the stars in my eyes — CFOs focus on revenue, risk, and return.

Here’s how to prove marketing’s pipeline value & revenue impact to your CFO

Chief Financial Officers (CFOs) are wired to want proof, not promises. While we marketers light up at impressions, and engagement — excuse the stars in my eyes — CFOs focus on revenue, risk, and return.

YouTube, newsletters, and X — the AI workflows that will help you dominate them all

Let‘s be honest: if you’re running a business focused on AI tools and you‘re not using AI to grow that business, you’re missing the point entirely.

How to scale your hypergrowth marketing team from 5 to 25 people using this template

In times of chaos, marketing team structure is often overlooked, but for companies in hypergrowth, this can be a recipe for disaster.

Marketing without the cringe: Jayde Powell on Gen Z audiences

I am “just threw out my back while turning to adjust my seatbelt” years old, so I was especially excited to talk to Jayde Powell, who’s made a name for herself as a bit of a Gen Z whisperer.

Marketing without the cringe: Jayde Powell on Gen Z audiences

I am “just threw out my back while turning to adjust my seatbelt” years old, so I was especially excited to talk to Jayde Powell, who’s made a name for herself as a bit of a Gen Z whisperer.

1234