How to Run a Facebook Giveaway: A 6-Step Guide

Did you know that 78.4% of contest shares are done on Facebook? And that on average, 34% of new fans are acquired through a contest?

Additionally, Facebook has over 2.7 billion monthly active users as of the second quarter of 2020.

As a marketer, those stats are hard to ignore. Social media contests and giveaways are an excellent way to engage fans and acquire followers.

Everything You Need to Know About Green Marketing [Examples & Expert Tips]

Did you know that 49% of global respondents say they’re inclined to pay higher-than-average prices for products with high-quality/safety standards, which consumers often associate with strong sustainability practices?

The Future of Advertising [Expert Predictions & Data]

In a world of banner blindness, I’m sure you’re concerned about the future of advertising. If you’re in marketing, I’ll bet it’s one of your bigger concerns.

But it’s a new dawn and it’s a new day. And as technology and advertising continue to evolve, so will your strategies.

How to Sell Out Your Next Event [+Tips From INBOUND Marketers]

Ticket sales tip #1: Get John Legend to speak at your event. 

Just kidding.

Or not.

How to Analyze Facebook Data to Understand Your Audience

With over 2.7 billion monthly active users and 1.82 billion daily users, Facebook is the largest social network in the world. What began as a way for college students to network has become an essential marketing tool for more than 90 million small businesses.

All of those users generate a lot of data.

Vimeo’s 4 Tips for Generating Leads from Video

As a marketer, you’re often tasked with accomplishing two main goals: making beautiful content that builds your brand recognition and tells your story … and generating qualified leads that will help you grow your business.

The Ultimate Guide to LinkedIn Groups

You know LinkedIn — the professional, polished, responsible sibling of the social media sphere. 

The 5 Key Steps for a Successful Transition into a Marketing Role

Nowadays, significant career shifts are as prevalent as they’ve ever been. Some people want to assume a different degree of responsibility. Some want to pursue a passion they’ve put on hold for too long. And some flat-out need a change of pace.

The Ultimate Guide to Event Marketing

Think back to the last event you attended.

Was it a conference or trade show? An intimate seminar or startup launch party hosted online? How about a fun, socially-distanced 5K or golf outing? Reveals Project Management Statistics & Themes They’ll Be Watching in 2021

There’s a long-established idea that creativity is somehow rooted in chaos: that structure and organization are somehow the enemy of great ideas.