![How to Generate More Leads & Customers Using Social Media Videos [Free Ebook]](https://blog.hubspot.com/hubfs/Wistia_Blog_Header_2.png?t=1490977695579)
Video marketing is quickly crossing into buzzword territory. From blogs to online news to social media platforms, video is everywhere. The use of video content for B2B marketers jumped from 8% to 58% in 2014 alone, while the number of videos brands publish on Facebook has continually increased by 3.6x year over year.
But is all this video really helping marketers succeed?
![How to Generate More Leads & Customers Using Social Media Videos [Free Ebook]](https://blog.hubspot.com/hubfs/Wistia_Blog_Header_2.png?t=1490098872787)
Video marketing is quickly crossing into buzzword territory. From blogs to online news to social media platforms, video is everywhere. The use of video content for B2B marketers jumped from 8% to 58% in 2014 alone, while the number of videos brands publish on Facebook has continually increased by 3.6x year over year.
But is all this video really helping marketers succeed?
![How to Generate More Leads & Customers Using Social Media Videos [Free Ebook]](https://blog.hubspot.com/hubfs/Wistia_Blog_Header_2.png?t=1490641748401)
Video marketing is quickly crossing into buzzword territory. From blogs to online news to social media platforms, video is everywhere. The use of video content for B2B marketers jumped from 8% to 58% in 2014 alone, while the number of videos brands publish on Facebook has continually increased by 3.6x year over year.
But is all this video really helping marketers succeed?
When people talk about today’s most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter.
But don’t be fooled: YouTube has a lot going for it. Although Facebook might be the largest social networking site, YouTube has the second greatest reach after Facebook in terms of general usage. It’s also the second biggest search engine behind its parent company, Google.
When people talk about today’s most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter.
But don’t be fooled: YouTube has a lot going for it. Although Facebook might be the largest social networking site, YouTube has the second greatest reach after Facebook in terms of general usage. It’s also the second biggest search engine behind its parent company, Google.
When people talk about today’s most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter.
But don’t be fooled: YouTube has a lot going for it. Although Facebook might be the largest social networking site, YouTube has the second greatest reach after Facebook in terms of general usage. It’s also the second biggest search engine behind its parent company, Google.
When people talk about today’s most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter.
But don’t be fooled: YouTube has a lot going for it. Although Facebook might be the largest social networking site, YouTube has the second greatest reach after Facebook in terms of general usage. It’s also the second biggest search engine behind its parent company, Google.
Snapchat boasts 160 million highly engaged users who like watching and engaging with billions of photos and videos per day.
Suffice it to say, social media marketers need to capture and maintain the attention of their followers. But how exactly do you make that happen?
Snapchat boasts 160 million highly engaged users who like watching and engaging with billions of photos and videos per day.
Suffice it to say, social media marketers need to capture and maintain the attention of their followers. But how exactly do you make that happen?
Snapchat boasts 160 million highly engaged users who like watching and engaging with billions of photos and videos per day.
Suffice it to say, social media marketers need to capture and maintain the attention of their followers. But how exactly do you make that happen?
