In the past few years, Instagram has quickly become the go-to social network. And if you think it’s just middle and high schoolers are the ones using the app, think again: Pew Research Center reported in 2015 that 26% of adult internet users use Instagram. Compare that with the 23% of adult internet users who use Twitter.
What’s more, 53% of adults ages 18–29 years old say they use the app every single day.
As marketers, we are always looking for new ways to get more bang for our buck. Co-marketing allows two or more companies to work on a project together, doing less work for more reward. Who doesn’t want that?
So to help get you started, we’ve collected a ton of tips and tricks below for creating a successful co-marketing campaign and relationship, from start to finish.
If you’re anything like me, you’re consistently working out of at least 20 browser tabs, four journals, a yellow legal pad or two, and a myriad of Post-it notes stuck around your computer monitor.
To the average overseer, it’s nothing short of chaos. But for me, there’s a system … at least, that’s what I tell myself.
How many times a week do you hear the phrase, “Oh, you have to check out that blog post/podcast/book/TED Talk. It’s the best!”
I’m a low-stakes betting person (not the billion-dollar-Powerball-jackpot type), but I’d put good money on the fact that you probably hear that a lot.
The problem? You’re busy.
Serving as snackable — and often laughable — bits of visual content, GIFs help us accurately convey our thoughts and feelings when we’re limited to virtual communication.
The trouble is, finding the perfect GIF by hunting through Google Image Search or that desktop folder of your favorites can take way more time than it’s worth.
Gone are the days where marketers were forced to rely on intuition when making important business decisions. Thanks to new and continuously improving software, we now have valuable data to enrich our strategies. But organizing and recording it can get a little tricky.
If you’ve ever sat down in front of a busy Excel sheet, you already know this. With so many different formulas and shortcuts for handling data, it’s easy to get tripped up and make a costly mistake — the type of mistake you wouldn’t want your boss to catch.
This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales.
What’s the first step to being more productive?
Depending on what you do, many different answers might come to mind. For some it might be managing time better, setting a schedule, or creating a to-do list every day. But this isn’t exactly the answer I’m looking for.
This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales.
In my freshman year of high school, I was on the cross-country team. My coach always used to say that the most important thing to remember about running was that the end of the race held as much importance as the beginning.
We all get those emails—the flood of “Save now! 50% off!” and “BOGO sale!” If our inbox was a pool, we could swim in the amount of marketing messages we get. But more often than not, most marketing emails end up in the trash. Unless it’s for something we can actually use, or the subject line piques our interest, most marketing emails don’t get through.
