How to Add Business Books to Your Shelves Without Spending a Dime

As fun as it is to read books like Gone Girl while posted up in a lounge chair on a beach, settling down with a business-related book might be a better bet for your career growth.

According to the California Library Association, students who participate in summer learning experience an 84% increase in engagement the following school year. If it works for kids, why wouldn’t it work for grownups, too?

22 LinkedIn Hacks That’ll Make You More Productive [SlideShare]

This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales.

Once considered a social platform solely for networking, LinkedIn has proven itself invaluable for a wide range of other uses: marketing, recruiting, sales prospecting, hiring, and research, among others.

How to Sell When You’re on Vacation: Tips for Putting Your Out-of-Office Reply to Work

This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales.

Can you sell when you’re on vacation? Sure you can … but dragging out your laptop and taking calls from the beach is sure to annoy your family. There’s another way to keep selling when you’re out of the office, and this option doesn’t require any work on your behalf.

Photoshop, InDesign, Illustrator & More: Your Cheat Sheet for Adobe Keyboard Shortcuts [Infographic]

Between calendar updates, emails, and social media notifications, it can often seem like your computer is working against you.

But, as distracting as it may seem, your computer actually has lots of ways to save you time at work. Considering data from Atlassian revealed that 60% or less of work time is actually spent productively, it’s clear that time is something you could probably use a lot more of. 

What Is CRM (Customer Relationship Management) Software?

CRM. If you work in sales or marketing, you’ve probably heard this three-letter acronym tossed around before. Maybe you’ve even been told you need one. No matter what, you’re curious about one thing: What does it actually mean? And how do you know if you need it?

Why You Should Create More “Boring” Content

I started my content journey the same way many other marketers do: Trying to “go viral.”

Some of the posts I created were “72 Content Ideas for Fill Your Pipeline” and “50% of Searches Have Never Been Made Before.” Posts like these filled me with false hope — they got thousands of hits and brought attention to my site, but did absolutely nothing to move the needle on my company’s monthly revenue (which was still $0). 

The Tale of Two Ecommerce Companies That Turned Down Shark Tank Deals

 

Choosing what to sell online is one of the most important decisions you’ll make as an entrepreneur. To be successful, you need to pick products that you’re passionate about and find an ecommerce model that resonates with your personality. With that in mind, let’s look to popular TV show Shark Tank to help you get started on the right foot –– because no one embodies passion and personality like the stars of the Tank.

The Social Media Content Calendar Template Every Marketer Needs [Free Template]

We have a 9 a.m. meeting? Yikes! Hold on — let me just click around the internet like a maniac to find something for the morning tweet. 

Sound familiar? Scrambling for social content is not a new phenomenon. We have meetings. We run late. Things come up. And it’s really hard to get any meaningful amount of work done when you have the next social media update looming over your head every 30, 60, or 90 minutes.

Want to Get Promoted? Impress Your Boss by Doing These 7 Things

I once made a really big hiring mistake.

After a series of promising interviews, I took on an intern whose level of professionalism, performance, and overall demeanor quickly took a turn for the worst.

After a discussion with my supervisor, we agreed that it was in the best interest of everyone to not move forward with the internship.

Inside Warby Parker: How Vision, Mission & Culture Helped Build a Billion Dollar Business

Most business school conversations over beers end with a hangover — Neil Blumenthal’s ended with a billion dollar business.

If you aren’t familiar with Neil’s name, you’re likely familiar with the brand he and his co-founders started: Warby Parker. Because Warby’s brand is ubiquitous thanks to the company’s product and marketing success, many consumers all over the globe think of the company as an overnight success. In reality, the brand is a product of years of blood, sweat, and of course, a few beers.